Mira

AI Makeup Coaching

The mirror that teaches you.

Real-time makeup coaching, overlaid directly on your reflection.

Mira displays personalized guides — contour zones, highlight placement, brow shaping — calibrated to your face, right on your mirror. No app to check. No video to pause. Just look up.

Launching soon — spots are limited.

1,000+ already on the waitlist

Sarah from New York just joined

See how it works ↓

Changed how I get ready.

@studiomakeup.nyc

Uncanny how well it reads your face.

@thetechbeauty

The brow analysis alone changed everything for me.

@morningglowroutine

Finally understand my own face shape.

@makeupdiaries.sf

Changed how I get ready.

@studiomakeup.nyc

Uncanny how well it reads your face.

@thetechbeauty

The brow analysis alone changed everything for me.

@morningglowroutine

Finally understand my own face shape.

@makeupdiaries.sf

468

Face points tracked

30fps

Real-time overlay

0ms

Cloud latency

Features

Built for how you actually get ready.

Geometry-first guidance.

Mira maps 468 face landmarks to your specific bone structure — brow arch, eye orbit, jaw angle — and calibrates every guide to your geometry. Not a template. Your face.

Skill transfer, not dependency.

Mira teaches you to read your own face. Guides fade as muscle memory builds — so you get better at makeup, not better at using an app.

Private by design.

All processing happens on the mirror hardware. No images leave the device. No account required. Mira sees your face for exactly as long as you stand in front of it — and nothing more.

No subscription. Ever.

Buy Mira once. Every feature — geometry tracking, AI coaching, colour analysis, technique guides — is included. No monthly fees, no feature tiers, no upsells.

Built for every face.

Overlays calibrate to your skin tone. Guides adjust contrast and opacity so they are always readable — on every complexion, in every lighting condition.

Hardware that disappears.

27″ OLED mirror. No camera visible. No screen bezel. Mira looks like a mirror because it is one — just one that understands your face.

Why Mira

The category exists. The right product didn't.

AR apps, tutorials, and cloud-connected mirrors all try to help you with makeup. None of them are built around the thing that actually matters: your face.

AR appsTutorialsCloud mirrorsMira
Guidance mapped to your face
Works offline — no internet required
No images leave the device
No ongoing subscription
Real-time overlay on your reflection
Teaches transferable technique

Not a filter.

AR apps map makeup onto a frozen selfie. Mira overlays live coaching onto your actual reflection — updating in real time as you blend, build, and refine.

Not a tutorial.

Tutorials teach a face that isn't yours. Mira reads your face first — then shows you what works for your structure, not the demonstrator's.

Not a cloud mirror.

Cloud-connected mirrors send your image to a server to process. Mira runs entirely on hardware in your home. Nothing is transmitted, stored, or analysed remotely.

Face-mapped overlay guides appearing on a model's reflection

The Overlay

See exactly where everything goes.

Tap a look. Watch precise zones appear on your face. Mira shows you the map — your hands do the rest.

Mirror UI showing a coaching tip readable at arm's length

AI Coaching

Guidance that actually waits for you.

Mira does not throw instructions at you. It watches, learns your pace, and speaks up when it matters.

Soft natural
Bold evening
Cut crease
Dewy glow
No makeup

The Look Library

Thousands of looks. Zero judgment.

Browse curated looks from professional MUAs. Load any look in one tap.

Mira smart mirror on white marble surface with warm directional light

Frame

Brushed warm aluminium

Finish

Matte, fingerprint-resistant coating

Display

27″ 4K OLED, true-to-life colour

Camera

4K wide, IR-assisted, depth-sensing

Hardware designed to disappear into your space.

Mira slim side profile showing depth and material close-up

The Object

Beautiful when off.
Essential when on.

When Mira sleeps, it is a mirror. When it wakes, it knows your face. The transition is instant.

“Your face is not a starting point to correct. It's the geometryeverything else is built around.”

The Mira Philosophy

From the community

People who get ready differently now.

Portrait of Maya Chen
I have watched tutorials for years. Mira is the first thing that actually helped me improve. It is patient in a way no video is.

Maya Chen

@makeupwith.maya

Portrait of James Okafor
The brow mapping is genuinely better than what I do freehand. I say that as a working professional. Clients ask about the mirror.

James Okafor

Pro MUA, London

Portrait of Sofia Reyes
The hardware is the part no one talks about enough. It looks like something you would find in a really good hotel, not a tech store.

Sofia Reyes

@beautyeditor.co

Your personalized routines, powered by Mira.

Explore all routines — sign up free

Reserve yours

One price. Everything included. No subscription.

Ships Q3 2026. No monthly fees — ever. Free returns within 60 days. 12-month warranty.

Mira Mirror$499
All features — geometry coaching, AI analysis, colour toolsIncluded
Future software updatesIncluded
ShippingFree
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No account required. No camera data leaves your home. Privacy by design.

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